How Brand USA Promotes
Texas
Advancing the growth of legitimate inbound travel to strengthen the U.S. economy, bolster exports, and create quality jobs.
Economic Impact from Travel and Tourism
International travel to Texas boosts spending in the state’s travel and tourism sector, supports job growth, and increases economic activity.
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State Jobs Supported
$0B
Travel Spending
$0B
Tax Receipt
Through Cooperative Marketing
Texas destinations participated in Brand USA programs to engage key international markets and drive bookings.
- Australia
- Brazil
- Canada
- Germany
- Mexico
- United Kingdom
Through Media and Digital Engagement
Brand USA featured Texas experiences through:
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Social Media Features
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Stories
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Hosted Media Trips
Texas Partners
Brand USA Partners With 34 Organizations In Texas
- Accor North America
- American Airlines
- Arlington CVB (TX)
- Bandera County CVB
- Bay Area Houston Convention & Visitors Bureau
- DFW International Airport
- El Paso Convention & Visitors Bureau
- Grapevine CVB
- Medieval Times Dinner Show & Tournament
- Plano Convention and Visitors Bureau
- River Oaks District
- San Angelo Chamber of Commerce
- San Marcos CVB
- South Padre Island CVB
- Space Center Houston
- Tax Free Shopping, LTD
- Travel Texas
- United Airlines
- Visit Amarillo
- Visit Austin
- Visit Big Bend
- Visit Cedar Park Texas
- Visit Corpus Christi
- Visit Dallas
- Visit Fort Worth
- Visit Fredericksburg
- Visit Frisco
- Visit Galveston
- Visit Houston
- Visit Lubbock
- Visit Port Aransas & Mustang Island
- Visit San Antonio
- Visit Shenandoah Texas
- Visit The Woodlands
Discover the USA with Brand USA
Explore programs, partnerships, and resources designed to grow international visitation to the United States.