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Brand USA

How Brand USA Promotes

Louisiana

Advancing the growth of legitimate inbound travel to strengthen the U.S. economy, bolster exports, and create quality jobs.

Brand USA Marketing & Promotional Activity

Economic Impact from Travel and Tourism

International travel to Louisiana boosts spending in the state’s travel and tourism sector, supports job growth, and increases economic activity.

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State Jobs Supported

$0B

Travel Spending

$0M

Tax Receipt

Voices From the Field

  • “Orlandeaux’s Cafe very much looks forward to working with Brand USA to bring more international travelers here to Shreveport, Louisiana. It is very important to have International travel come here to Shreveport and to dine and eat at Orlandeaux’s Cafe.”

    Damien Chapman Owner, Orlandeaux's Lake Cafe

Through Cooperative Marketing

Louisiana destinations participated in Brand USA programs to engage key international markets and drive bookings.

  • Australia
  • Brazil
  • Canada
  • France
  • Germany
  • India
  • Spain
  • United Kingdom
New Orleans, Louisiana

Through Media and Digital Engagement

Brand USA featured Louisiana experiences through:

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Social Media Features

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Stories

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Hosted Media Trips

Brand USA Partners with 16 Organizations in Louisiana

Partners

  • Alexandria/Pineville Area CVB
  • Cane River Heritage Area
  • Houma Area CVB
  • Lafayette Travel
  • Louisiana Office of Tourism
  • Louisiana Tax Free Shopping
  • Louisiana’s Cajun Bayou
  • Monroe – West Monroe CVB
  • Natchitoches Convention & Visitors Bureau
  • Louisiana’s River Parishes
  • New Orleans & Company
  • Shreveport – Bossier CTB
  • St. Tammany Tourist Convention Commission
  • Visit Baton Rouge
  • Visit Jefferson Parish
  • Visit Lake Charles
Kisatchie National Forest, Alexandria, Louisiana
Northshore, Louisiana

Northshore

French Quarter, New Orleans, Louisiana

French Quarter, New Orleans

Lake Charles, Louisiana

Discover the USA with Brand USA

Explore programs, partnerships, and resources designed to grow international visitation to the United States.