How Brand USA Promotes

Alaska

Advancing the growth of legitimate inbound travel to strengthen the U.S. economy, bolster exports, and create quality jobs.

Brand USA Marketing & Promotional Activity

Economic Impact from Travel and Tourism

International travel to Alaska boosts spending in the state’s travel and tourism sector, supports job growth, and increases economic activity.

State Jobs Supported

$0B

Travel Spending

$0M

Tax Receipt

Voices From the Field

“Congress must act now to protect Brand USA. The future of Alaska’s travel economy depends on it.”

Liz Perry President & CEO, Travel Juneau; Julie Saupe, President & CEO, Visit Anchorage; Jillian Simpson, President & CEO, Alaska Travel Industry Association; Scott McCrea, President & CEO, Explore Fairbanks

Through Cooperative Marketing

Alaska destinations participated in Brand USA programs to engage key international markets and drive bookings.

Australia
Germany
United Kingdom

Learn more

Media & Digital Engagement

Brand USA featured Alaska experiences through editorial features, social media, and storytelling campaigns that reach millions of international travelers.

Social Media Features

Stories

Alaska Partners